Hair ByKaresha Buchanan

This project focused on creating an elegant and modern brand identity for women aged 25-35, inspired by the Art Nouveau movement. Emphasizing typography, balance, and contrast, the design successfully merged elegance with modernity. Utilizing Adobe Illustrator, the project enhanced the customer base and increased brand exposure, resulting in a cohesive and visually appealing identity that positions Hair by Karesha Buchanan as a standout choice in the market, resonating effectively with its target audience.